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  • Overview
  • Coverage Rate
  • Specs
  • ASTM Testing
  • Application

E78H Cool Life Heat Reflective Acrylic Elastomeric Coating | Reduce Surface Heat in 800+ Colors | Flexible 200% Elongation | Concrete Stucco Masonry Metal

The E78H Cool Life is a heat reflective, acrylic elastomeric coating designed for house and trim coats. Offering 200% elongation, it is designed to reflect the sun’s UV rays, thus reducing the surface temperature by up to 15%.

Available in Quarts,  1 Gallon & 5 gallon containers, the E78H  Heat Reflective Coating may be pre-tinted in any of the 800+ colors found here: E78H Color Fan Deck. To specify your selected color, please enter the Color Name AND Number in the NOTES section on the bottom of the CHECKOUT page.

Primer: When applying to metal, a proper primer is recommended to ensure adhesion. Recommend our E7075 Primer or for unpainted metal surfaces Plugger Universal.  See application tab for further information.

Topcoat: None required. Can apply multiple coats of the E78H.

WHERE IS E78H COOL LIFE USED?

  • Exterior Wood
  • Metal
  • Stucco
  • Masonry

WHY E78H COOL LIFE?

  • Reflects sun’s Infrared Rays, creating a Thermal Barrier and providing UV stability
  • Reduces surface heat by up to 15%
  • Up to 200% Elongation
  • Performs well in hot and cold climates
  • Repels water to help eliminate moisture penetration
  • Self-Priming
  • Environmentally Friendly
  • Over 800 Color Options
  • Resists Dirt Pickup

 

COVERAGE RATE

Rough Surface: 150-200 Square Feet Per Gallon

Flat Surface: 200-300 Square Feet Per Gallon

*** When using an airless sprayer, typical coverage will be between 150-250 square feet per gallon (.017 Spray Tip Recommended)

APPLICATION TEMPERATURE: Not recommended for application when the ambient temperature is below 45°F, to frost covered surfaces, or when the substrate’s temperature is below 50°F. Do not when apply when it is above 90°F with relative humidity no more than 80%. If rain is expected within 24 hours, DO NOT APPLY.

Technical Data
Material Type Acrylic Latex
Solids by Volume 33-36%
Solids by Weight 47-50%
Water Vapor Transmission (Breathability) 7.5 Perms
Tensile Strength 475 PSI (70°) | 525 PSI (32°)
Elongation 225% (70°) | 150% (32°)
VOC <50gm/L
Viscosity 95-100 KU
pH 9.0-9.5
Surface Dry Time 30 Minutes
Recoat Dry Time 4 Hours
Application Temp. 50°F-90°F

 

Test Data
Room Temperature Testing
Tensile Strength ASTM D412-87 475 PSI (70°) 525 PSI (32°)
Water Vapor Transmission ASTM E96-84 7.5 Perm
Elongation ASTM D412-87  225% (70°F) 150% (32°)
Accelerated Weathering 1500 Hours in QUC Machine No effect on shades or Film Integrity

APPLICATION INSTRUCTIONS FOLLOW THESE SIMPLE APPLICATION STEPS

Surface Preparation:
Loose or peeling coatings must be removed by high pressure water blasting. Remove all loose or defective concrete or masonry and any surface contaminants such as dirt, oils, mildew, chalk and efflorescence which will adversely affect product adhesion and performance.

NOTE: Retaining walls, planter boxes etc. must be waterproofed on the backside with a below grade waterproofing type material prior to back filling. Not recommended for application when the ambient temperature is below 450°F, to frost covered surfaces, or when the substrate’s temperature is below 50°F. Not recommended for application if rain is expected within 24 hours.

Application Instructions

MIX THOROUGHLY PRIOR TO USE. For best mixing results, recommend a Jiffy style drill mixer.

Application can be done with brush, roller or sprayer.  For roller application suggest a 1/2″ nap roller cover.  When applying with a sprayer suggest using a .017 orifice spray tip in a 5-17 configuration.  After application with sprayer, suggest dry backroll (adding no new paint) using a 1/2″ nap roller cover.

CAUTION: Do not apply when temperatures are below 50°F or expected to drop below 40°F within a 24 hour period or when fog or rain is anticipated.

Drying Time: Dries to touch in 30 minutes and may be recoated in four hours.

Extractive Bleeding: Redwood, Cedar, Mahogany and Douglas Fir contain natural water soluble extractives that tend to “bleed” or migrate to the surface. This bleeding may be unsightly but is not damaging to the durability of the product. If extractive bleeding has occurred, allow the coating to dry completely, then wash with a mild detergent solution and rinse with clear water.

New Wood: Remove all loose material and dirt. When light or pastel colors are to be used on Redwood, Cedar, Mahogany or Douglas Fir, prime first with our 7075 Primer.  Smoothly finished wood should be sanded first or primed. Two coats of our 7075 Primer are recommended on Redwood or Cedar to stop tannic acid bleeding.

Unpainted Smooth Weathered Wood: Should be sanded, cleaned and primed with our 7075 Primer.

Exterior Plywood, including T1-11

  • Be sure to paint the edges of all panels, especially lower drip edges.
  • Dirt and loose wood fibers should be removed with a stiff brush.
  • For best results, brush or roll along the grain. If sprayed, apply liberally and then back brush. When spray is fogged onto the siding, too little is applied and it adheres only to the top surfaces of loose dirt and fibers which easily erode in the natural weathering process.
  • For maximum durability on badly weathered surfaces, prime with our 7075 Primer.

Stucco: Roll or spray at a rate of 200 square feet per gallon. When applying with a sprayer, back-roll heavy stucco. When applying to a surface in good condition, no primer is required.

New Masonry: Wait a minimum of 28 days before applying.

Metal: Metal must be free of rust. Clean and etch all new metal. Prime all bare metal with our 7075 Primer.

Mildew: DO NOT PAINT OVER MILDEW. Mildew is a fungus, brown, black, grey or white in color which will rapidly grow through any coating applied over it. A solution of 50% household bleach and 50% water will kill the mildew. Rinse thoroughly. Note precautions on bleach label before using.

Efflorescence: Efflorescence must be removed by sand blasting or thorough wire brushing and scraping followed by washing with a 10% solution of muriatic acid. Neutralize and rinse thoroughly.

Air Pollutants: Increasing levels of some air pollutants can combine with moisture to effect the appearance of any coating. A chemical reaction may occur which leaves a gray white “salt” on the surface. Removal by scrubbing with a detergent and recoating may be necessary. Light or pastel colors are suggested when problem is severe.

Clean Up: Clean Tools and hands with warm soapy water and rinse thoroughly.

Thinning: Thinning is not recommended. If spraying, a small amount of water may be used.

Limitations:

  • Do not apply over mildew.
  • This product is not recommended for below grade waterproofing applications.
  • Retaining walls, planter boxes etc. must be waterproofed on the backside with a below grade waterproofing type material prior to back filling.
  • Not recommended for application when the ambient temperature is below 45F, to frost covered surfaces, or when the substrate’s temperature is below 50F.
  • Not recommended for application if rain is expected within 24 hours

NOTICE TO BUYER: DISCLAIMER OF WARRANTIES AND LIMITATIONS ON OUR LIABILITY We warrant that our products are manufactured to strict quality assurance specifications and that the information supplied by us is accurate to the best of our knowledge. Such information supplied about our products is not a representation or a warranty. It is supplied on the condition that you shall make your own tests to determine the suitability of our product for your particular purpose. Any use or application other than recommended herein is the sole responsibility of the user. Listed physical properties are typical and should not be construed as specifications. NO WARRANTY IS MADE, EXPRESSED OR IMPLIED, REGARDING SUCH OTHER INFORMATION, THE DATA ON WHICH IT IS BASED, OR THE RESULTS YOU WILL OBTAIN FROM ITS USE. N0 WARRANTY IS MADE, EXPRESSED OR IMPLIED, THAT OUR PRODUCT SHALL BE MERCHANTABLE OR THAT OUR PRODUCT SHALL BE FIT FOR ANY PARTICULAR PURPOSE. NO WARRANTY IS MADE THAT THE USE OF SUCH INFORMATION OR OUR PRODUCT WILL NOT INFRINGE UPON ANY PATENT. We shall have no liability for incidental or consequential damages, direct or indirect. Our liability is limited to the net selling price of our product or the replacement of our product, at our option. Acceptance of delivery of our product means that you have accepted the terms of this warranty whether or not purchase orders or other documents state terms that vary from this warranty. No representative is authorized to make any representation or warranty or assume any other liability on our behalf with any sale of our products. Our products contain chemicals that may CAUSE SERIOUS PHYSICAL INJURY. BEFORE USING, READ THE MATERIAL SAFETY DATA SHEET AND FOLLOW ALL PRECAUTIONS TO PREVENT BODILY HARM.

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